Print Ads
My time at Natural Retreats had me working double duty as a copywriter. I worked closely with the creative team to craft print campaigns that aimed to bring the beauty and adventure of our destinations to life.
brand moments
In September of 2022 Roger Federer, one of the greatest athletes to ever step on a tennis court, announced his retirement via a letter he posted to his fans on Instagram. As a longtime partner of Roger’s, Wilson Sporting Goods needed to respond in a timely and meaningful way. I loved leading this project and penning a response to Roger’s announcement on behalf of the Wilson brand.
Jenn Winter 